All the things you have to know forward of the Apple fall occasion

If Apple sticks to its regular schedule, we must always see the corporate reveal its newest lineup of smartphones: the iPhone 17 fashions. The brand new fashions will come geared up with the latest iOS 26 features preinstalled, together with no matter further options Apple reveals on the launch occasion. However since we nonetheless have to attend just a few weeks (presumably) till the iPhone occasion, we are able to a minimum of speculate what the brand new telephones will appear to be. As with most unreleased iPhone fashions, rumors and leaks have trickled in in regards to the {hardware} facet forward of the official introduction. Here is what we’re anticipating and what we are able to fairly assume we’ll get from Cupertino in September.

How a lot will the iPhone 17 price?

Apple’s announced plan to expand US-based manufacturing partners appears to provide it a minimum of some shielding from the steepest Trump administration tariffs which have already triggered worth will increase on every little thing from Switch consoles to high-end cameras to Sonos speakers. However provided that President Trump’s commerce insurance policies can change from week to week, and Apple’s persevering with reliance on Asia-based provide chains, worth shocks stay an ongoing chance. The larger query is: Will Apple take in any greater prices, or go them on to shoppers?

If costs do creep up, Apple might select to pair it with an “improve.” Contemplate this current rumor posted by MacRumors from a leaker referred to as “Instant Digital,” suggesting that the default storage of the iPhone 17 line might begin at 256GB, doubling the present 128GB baseline. Whereas that might be accompanied by a price increase of $50, Apple may a minimum of pitch it as a “higher worth.” That stated, the corporate doubled the default RAM of its Mac computers from 8GB to 16GB at no further price in 2024 — however that was earlier than the present Trump tariff cycle began.

When will the iPhone 17 collection be introduced?

Most years, the flagship smartphones are launched in September. MacRumors highlighted a narrative initially reported by iphone-ticker.de that the Apple iPhone 17 occasion might be Tuesday, September 9, in accordance with data gleaned from German cell phone suppliers.

It is nonetheless too early to have the particular dates; some years, Apple solely provides every week or two of lead time between sending invitations and internet hosting the occasion. However years of previous precedent present that someday in September must be when the 17 fashions make their debut. This household of smartphones would be the final to comply with that development, nonetheless. There have been hints that the introduction of the iPhone 18 assortment in 2026 will likely be split right into a pro-tier announcement within the fall and a normal mannequin announcement the next spring.

What’s going to the brand new iPhone 17 lineup embody?

Design leaks recommend that Apple is constructing an ultra-thin smartphone, prone to be named the iPhone 17 Air to match Apple’s ultralight laptop computer designation. Bloomberg‘s Mark Gurman, typically a strong supply of superior intel about Apple, reported in January that the iPhone 17 Air will likely be geared up with a fundamental A19 chip and can solely have a single digicam lens. It could additionally use Apple’s new in-house modem, which was launched in February on the iPhone 16e. Extra particulars about this growth might leak forward of September, however that is what we all know for now.

An investor notice from Apple analyst Jeff Pu indicated that the Air can have a titanium body. If his reviews are correct, the light-weight smartphone would be the solely entry within the iPhone 17 lineup to make use of that metallic; the iPhone 17, iPhone 17 Professional, and iPhone 17 Professional Max are anticipated to be product of aluminum, which is oddly a lighter materials than titanium. Different hypothesis had instructed that the Air would use a mix of aluminum and titanium, so the precise supplies is probably not recognized till the official announcement.

Moreover, an August 4 MacRumors report says the inner battery pack of the iPhone Air is simply 2.49mm thick — half the thickness of the iPhone 17 Professional battery. The leak was posted on the Korean-language Naver blog, the place they present the alleged batteries of the iPhone 17 Air and 17 Professional facet by facet. The identical account claimed the 17 Air’s battery capability was a mere 2,800 mAh, MacRumors notes. (That is under the battery capability of present iPhone 16 fashions.)

A current rumor from Majin Bu, whom MacRumors classifies as a “hit-or-miss leaker,” suggests the iPhone 17 Professional can have higher wi-fi sign power because of an up to date antenna design. The person posted a render on X that reveals a brand new antenna system that wraps across the iPhone 17 Professional’s supposedly wider rear digicam bump. Once more, it is a render, not a real-world picture. That stated, we will not knock the aim of higher wi-fi reception, so we’re hoping this one has a level of reality to it.

Every new roster features a base mannequin, however through the years, Apple has shaken up the number of telephones it affords. Almost certainly there will likely be an iPhone 17 and an iPhone 17 Professional. Apple has additionally dedicated to the dimensions issues philosophy, and has been constructing an iPhone Professional Max possibility with a good larger display and higher battery life; the 17 roster will nearly actually have one as effectively.

The brand new Professional iPhones are stated to have a full-width “digicam island” on the rear, which might mark the primary time an Apple mannequin opted for that design. This characteristic could be seen within the purported iPhone 17 “spotted in the wild.” The pics, highlighted on MacRumors, present a black cased iPhone (17 Professional?) with the distinct again panel. Is it the true deal? The twin angles lend a level of credibility in a social media panorama more and more polluted with AI-enhanced fakes, however your guess is nearly as good as ours.

The iPhone 17 Air appears primed to take the place of a possible iPhone 17 Plus. For the reason that iPhone 16e was solely simply launched in February at a surprisingly high price point, it appears unlikely that there will likely be a brand new addition to that decrease finish of the spectrum, the fashions that have been beforehand known as SE.

On the very least, it sounds just like the iPhone 17 Air will not take away the charging port and rely solely on wi-fi connectivity. Bloomberg stated that whereas Apple had investigated making the iPhone 17 Air and not using a single port, the corporate (luckily) modified plans. He additionally says that the rumored cellphone can have a 6.6-inch display and embody the Dynamic Island and Digicam Management button. Lastly, the worth is rumored at $900 — seemingly greater than the usual iPhone 17 however lower than the Professional.

We have additionally gotten what appears to be a dependable have a look at what the colour lineup will likely be for the brand new smartphones. Macworld reported that the iPhone 17 will likely be obtainable in black, white, metal grey, inexperienced, purple and light-weight blue. The iPhone 17 Air will reportedly have 4 shade choices: black, white, gentle blue and light-weight gold. Whereas the Air colours will likely be much less saturated, the visuals for the iPhone 17 Professional and iPhone 17 Professional Max will go daring. The choices for the Professional fashions are anticipated to be black, white, grey, darkish blue and orange.

On July 30, Tom’s Guide highlighted an X put up from Sonny Dickson — a longtime and customarily dependable leaker of unreleased iPhone data — exhibiting “dummy” iPhone 17 fashions within the new colours that have been the supply of the aforementioned Macworld story. Whereas these are actually simply mock-ups — not actual, leaked iPhones — it is attention-grabbing to see how the design and shade rumors translate right into a real-world feel and appear.

What’s going to iOS 26 be like?

Apple upended its numbering conventions with WWDC 2025, and can match the identify of every new working system to the 12 months it is launched. So when the subsequent wave of iPhones hits, they’re going to be working on iOS 26.

On the design facet, the smartphone OS launched through the huge developer showcase took a contentious strategy dubbed Liquid Glass. Apple has been scaling down the quantity of transparency results within the subsequent beta assessments of iOS 26, however it should nonetheless have a glass-like visible.

The characteristic checklist consists of huge and small updates. On the extra impactful facet, the Cellphone and Pictures apps have been redesigned. There will likely be a number of options leveraging synthetic intelligence, equivalent to reside translation capabilities coming to Cellphone, FaceTime and Messages. Apple can be presently testing a delicate content material warning for little one accounts that can freeze FaceTime video if nudity is detected by on-device machine studying instruments. And the corporate can be launching Visible Intelligence, which is able to use AI to seek for components in a picture.

iOS 26 additionally has a litany of minor, high quality of life enhancements. Group texts are getting help for polls. And for the sluggish risers on the market, iOS 26 will lastly allow you to escape the tyranny of the nine minute snooze alarm.

The following iOS is now obtainable as a public beta. Listed here are our preliminary impressions of the Liquid Glass design and different new options. iOS 26 is compatible with all fashions again via iPhone 11.

What different merchandise are anticipated to be launched alongside the iPhone 17?

If Apple follows its regular sample, the iPhone 17 will likely be introduced alongside new Apple Watch merchandise. That might be the Apple Watch Sequence 11 (if Apple sticks to the identical naming scheme), and perhaps an Apple Watch Extremely 3 and/or an up to date Apple Watch SE. (They’re going to all run watchOS 26, after all.)

Different prospects — and that is, once more, hypothesis — may embody refreshed Apple AirPods Professional (which obtained its last big update in 2022) and perhaps new AirTags trackers (first launched in 2021).

However realizing Apple would not prefer to take the highlight off its star performer — the iPhone — these equipment may come someday later within the 12 months (if they seem this 12 months in any respect). The identical goes for rumored refreshes of the Apple TV and HomePod mini, that are additionally getting lengthy within the tooth.

Do not count on any Macs or iPads, nonetheless. Apple has just lately been holding laptop updates for late October (because it did final 12 months with the brand new M4 Macs).

Replace, August, 13, 2025, 10:02PM ET: Added an inventory of the merchandise which are anticipated to be launched alongside the iPhone 17s.

Replace, August 11, 2025, 7:27PM ET: Added a render of a rumored new antenna design for the iPhone 17 Professional.

Replace, August 8, 2025, 4:43PM ET: Added new hypothesis and reviews about iPhone 17 pricing.

Replace, August 6, 2025, 4:05PM ET: Added newest particulars in regards to the potential iPhone 17 occasion date.

Replace, August 4, 2025, 5:23PM ET: Added newest battery leaks in regards to the iPhone 17 fashions.

Replace, August 1, 2025, 8:15AM ET: Added new images exhibiting potential iPhone 17 colours.

Replace, July 30, 2025, 11:08AM ET: Added newest leaks and rumors in regards to the iPhone 17, and up to date data on the iOS 26 public beta.

Replace, July 17, 2025, 4:40PM ET: Added newest details about iOS 26, attainable supplies for the Air, and the colour choices for the totally different fashions.

Replace, March 17, 2025, 2PM ET: Added particulars in regards to the rumored worth and options of the iPhone 17 Air.

Replace, April 11, 2025, 3:45PM ET: Added particulars from Entrance Web page Tech’s new video that claims to disclose particulars from a leaked iOS 19 construct.

Katie Teague contributed to this story.